Freelance Social Media Content Creator

We have partnered with a leading consumer product development agency, renowned for creating innovative products across health & beauty, lifestyle, and tech sectors. They have a fantastic opportunity for a Freelance Social Media Content Creator to join their team.

This position is part time 3 days per week, working fully remote. Please note you will need to be UK based. 1st week with be in their Hertfordshire offices for induction. A short walk from the main station and free car parking spaces.The Role

We are seeking a Social Media Content Creator to lead their clients' brand digital presence and public relations efforts. This role involves managing six beauty & healthcare brands, developing engaging content strategies, boosting audience interaction, managing the online community, and overseeing promotional campaigns across social media platforms. The ideal candidate will possess a blend of creativity, strategic planning, and a full understanding of Social platforms and how they work. These brands want to enhance their online presence and increase engagement with their audience adding great content across the different brands.

Responsibilities:

• Oversee all social channels, both paid and organic.
• Design and execute creative content strategies to maximize engagement and growth, focusing on dynamic posts such as reels, carousels, and videos.
• This role will manage day-to-day UGC content production.
• Manage and maintain 6+ social media accounts across all social platforms.
• Develop social media strategies with the aim of increasing brand awareness and customer engagement of new and existing brands.
• Budget for paid social advertising campaigns, ensuring optimal performance, but will be supported in this area if needed.
• Direct influencer marketing initiatives and ambassador programs to bolster brand visibility.
• Craft compelling copy for social media posts, ad campaigns, press releases, and marketing materials, ensuring consistency with the brand’s tone and messaging.
• Regularly update social media platforms and manage the distribution of press materials.

Skills/experience required

• Proven experience in social media planning, content creation, digital & direct marketing, and copywriting.
• Strong ability to produce engaging content, including reels, carousels, videos, and written copy that captures the audience’s attention.
• Knowledge of paid advertising, influencer partnerships, SEO, and copywriting best practices.
• Excellent communication and organisational skills, with the capacity to manage multiple projects and collaborate effectively.
• Proficiency with design tools (e.g., Canva, Adobe Photoshop) and social media scheduling software (e.g., Hey Orca).
• Proficient in Instagram/ TikTok & Facebook.
• Experience using AI for social channels, or a curiosity to learn AI.
• Ability to adapt to changing social media trends and platform updates.
• Effective working both independently and as part of a team.

Please send CV and portfolio stating your salary expectations.